Understanding sales tax in Jacksonville FL Duval County is crucial whether you’re a resident making purchases, a business owner collecting taxes, or someone relocating to Northeast Florida. Duval County’s sales tax structure combines state and local rates, creating a total that impacts everything from your grocery bill to major purchases like vehicles. In this guide, we’ll break down exactly how much you’ll pay, what’s taxable, and how to stay compliant with Florida’s tax laws.
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Current Sales Tax Rates
As of 2024, the combined sales tax rate in Jacksonville and Duval County is 7.0%. This breaks down into a 6% state sales tax plus a 1% local discretionary sales tax. It’s important to note that this rate has remained stable, though you should always verify the current rate with the Florida Department of Revenue before making large purchases, as rates can change.
Compared to other major Florida cities, Duval County’s 7.0% rate is competitive. Some counties in South Florida have higher combined rates due to additional local surtaxes. This makes Jacksonville relatively favorable for consumers when it comes to sales tax burden.

State and Local Tax Breakdown
Florida’s sales tax structure is straightforward: the state collects 6%, and Duval County adds 1% for local needs. The 1% local tax in Duval County funds various public services and infrastructure projects. Understanding this breakdown matters because it shows you exactly where your tax dollars go.
The state portion (6%) applies uniformly across Florida, while the local portion (1%) is specific to Duval County. If you’re purchasing something in an adjacent county like Nassau or Clay County, you’ll see different local rates. This is why it’s crucial to know which county you’re shopping in, especially for major purchases.

For Jacksonville FL sales tax specifics, the city itself doesn’t add an additional layer—it falls under Duval County’s tax jurisdiction, which simplifies things for residents and businesses.
What’s Actually Taxable
Not everything you buy is subject to sales tax, and understanding what is can save you money. In Duval County, sales tax applies to most tangible personal property—basically, physical items you can touch. This includes:

- Clothing and accessories
- Electronics and appliances
- Furniture and home goods
- Books and magazines
- Toys and sporting equipment
- Restaurant meals and prepared foods
- Most services (though with exceptions)
Services are generally not taxable in Florida unless specifically listed. For example, haircuts, legal services, and accounting services are typically exempt. However, services bundled with products—like installation of a new HVAC system—may be partially taxable depending on how the invoice is structured.
One common question: groceries. Unprepared food items like raw vegetables, meat, and dairy are exempt from sales tax. But prepared foods, candy, and soft drinks are taxable. It’s a distinction that matters when you’re at the checkout.

Tax Exemptions and Deductions
Florida offers several exemptions that reduce your tax burden. The most common exemptions include:
- Groceries and unprepared food: Completely exempt
- Prescription medications: Exempt
- Medical equipment: Exempt (with proper documentation)
- Agricultural equipment: Exempt for farmers
- Manufacturing equipment: Exempt for business use
- Resale certificates: Businesses can avoid tax on inventory
If you’re a business owner in Duval County, you can obtain a resale certificate, which allows you to purchase inventory without paying sales tax. You’ll then collect tax from your customers when you sell. This prevents the “cascading” effect of tax-on-tax.

For Florida automobile sales tax purposes, there are specific exemptions for trade-ins and certain vehicle types. Understanding these can save thousands on a major purchase.
Vehicle Purchases and Registration
Buying a vehicle in Duval County involves sales tax, but the calculation isn’t always straightforward. The 7.0% sales tax applies to the purchase price of the vehicle. However, if you’re trading in another vehicle, you only pay tax on the net amount (purchase price minus trade-in value).

Example: You buy a car for $20,000 and trade in your old car worth $5,000. You only pay sales tax on $15,000, which comes to $1,050. This trade-in credit is a significant tax savings for many buyers.
When you register your vehicle with the Florida Department of Motor Vehicles in Duval County, you’ll need proof of the sales tax paid (your bill of sale). The registration process is separate from sales tax but happens simultaneously at most dealerships. Make sure your dealer provides documentation of the tax paid for your records.

One more note: if you purchase a vehicle outside Duval County but register it here, you may owe use tax (essentially sales tax on out-of-county purchases). The rate would be 7.0% to match our local rate.
Business Compliance Requirements
If you operate a business in Duval County, you must register for a sales tax permit with the Florida Department of Revenue. This is non-negotiable and typically takes just a few days online. Once registered, you’re required to:

- Collect sales tax at the point of sale (7.0% in Duval County)
- File sales tax returns monthly, quarterly, or annually depending on your volume
- Keep detailed records of all taxable and exempt sales
- Remit collected taxes to the state on schedule
Most businesses in Jacksonville file monthly returns due to the volume of sales. The Florida Department of Revenue website has a portal where you can file electronically, which is the fastest and most reliable method.
Failing to register, collect, or remit sales tax can result in penalties, interest, and even criminal charges for willful evasion. The state takes this seriously, so don’t skip this step if you’re starting a business.

Online and Remote Sales
The landscape for online sales tax changed significantly with the 2018 Supreme Court ruling in South Dakota v. Wayfair. Now, even remote sellers (those without a physical presence in Florida) must collect and remit sales tax on sales to Duval County customers.
This means if you order something online from an out-of-state retailer and have it shipped to Jacksonville, you’ll typically see 7.0% sales tax applied at checkout. The retailer collects it and sends it to Florida.

For businesses selling online, this creates compliance complexity. You must know the tax rate for every county in Florida where you have customers. Many use sales tax software like TaxJar or Avalara to handle this automatically. If you’re running an e-commerce business from Duval County, consult with a tax professional about your obligations.
Filing Deadlines and Penalties
Sales tax filing deadlines in Florida depend on your filing frequency. Monthly filers must submit by the 20th of the following month. Quarterly filers have until the 20th of the month following the quarter. Annual filers (only for very small businesses with minimal sales) file by January 31st.

Missing a deadline results in penalties. The state typically charges a 10% penalty on late payments, plus interest at the current rate (usually around 8% annually). These penalties compound, so a missed filing can quickly become expensive.
The good news: if you register on time and file consistently, even if you make small errors, the state is usually reasonable about corrections. But chronic non-compliance triggers audits and investigations, which are costly and time-consuming.

Pro tip: set calendar reminders for filing deadlines and consider using the state’s electronic filing system, which reduces errors and provides immediate confirmation of receipt.
Frequently Asked Questions
Is there a sales tax holiday in Duval County?
Yes, Florida holds an annual back-to-school sales tax holiday, typically in August, where clothing, school supplies, and computers are exempt from sales tax for a limited period. Check the Florida Department of Revenue website for exact dates, as they vary yearly. Other limited-time exemptions may also be announced, so it’s worth staying informed.
Do I owe sales tax on services in Jacksonville?
Most services are exempt from sales tax in Florida. However, some services combined with products (like installation) may be partially taxable. When in doubt, ask your service provider to clarify what portion of your bill is taxable. Professional services like consulting, legal work, and accounting are generally exempt.
What’s the difference between sales tax and use tax?
Sales tax is collected at the point of sale. Use tax is what you owe on purchases made outside Duval County but used here. For example, if you buy something in Georgia and bring it to Jacksonville, you technically owe use tax. In practice, this is rarely enforced for individuals, but businesses are expected to track and report it.
Can I get a refund if I overpaid sales tax?
Yes, you can request a refund from the Florida Department of Revenue if you can document overpayment. This sometimes happens with vehicle trades or if a business incorrectly charged tax on an exempt item. Keep your receipts and contact the Department of Revenue within the statute of limitations (typically three years).
Are there different rates for different types of businesses?
No, the 7.0% rate applies uniformly to all taxable sales in Duval County, regardless of business type. However, certain businesses may qualify for exemptions on specific items (like manufacturers buying equipment). Consult the Department of Revenue or a tax professional about your specific situation.
How do I register for a sales tax permit?
Register online through the Florida Department of Revenue website. You’ll need your Social Security Number or Federal Employer Identification Number (EIN), business address, and basic business information. The process takes 10-15 minutes, and you’ll receive your permit number immediately.
Bottom Line
Sales tax in Jacksonville and Duval County is straightforward: 7.0% on most tangible goods and some services. Whether you’re a consumer, business owner, or someone new to the area, knowing what’s taxable, understanding exemptions, and staying compliant with filing requirements will save you money and headaches.
For consumers, the key takeaway is that Duval County’s rate is competitive statewide, and several exemptions (groceries, prescriptions, unprepared food) reduce your overall tax burden. For business owners, registration and timely filing are non-negotiable—the penalties for non-compliance far outweigh the minimal effort required to stay current.
If you’re making a major purchase like a vehicle, work with dealers who understand trade-in credits and can document the tax paid. If you’re starting a business, register immediately and consider using sales tax software to stay organized. And if you have specific questions about your situation, the Florida Department of Revenue’s website has resources, or consult a CPA familiar with Duval County tax law.
Staying informed about sales tax keeps more money in your pocket and your business on the right side of Florida law.



